Video annimations & Graphics

Bringing Your Message To Life

The effectiveness of animations and graphics can’t be understated. The human brain can process images 60,000 faster than written content.

Whether you need to convert customers, increase the knowledge of your brand or gain more leads, graphics and animations can help you achieve your in a much shorter period of time than through tradional content.

Video animations

The facts don’t lie:
Video increases product sales by 134%
User shares are 12 times more often than text and images
90% of users say that video helps the decision making process
Engagement rates increase by 4-5 times

Video for SEO & Rankings

Videos drive traffic. One of the top ranking factors over recent years, is incoming traffic. Google sees this as a good user signal that people are coming to your site for reason. So videos on social, ads or YouTube are a great way to drive a massive amount of traffic to your site.
Videos reduce bounce rate. Bounce rate, is when a visitor comes onto your site and then straight back off. Video increase engagement, which therefore reduces the chance of visitors bouncing off your site. Increased time on site and a low bounce rate is a great sign to Google that your content is valuable and relevant.
Increased chance of links and shares. Videos typically see far more backlinks than written content as well as social shares, which increases authority, traffic and social signals to Google.
Google typically ranks content which has video. Due to its algorithm favouring varied content which includes visuals.

Infographics

Infographics are simply a way blending visuals and text, to allow readers to process things faster, more effectively and in a more enjoyable way.

They are shared and liked 3X more than any other type of content online.
Coloured visuals increase the chance of content being read by over 80%
90% of information transmitted to the brain is visual

Infographics can be used for explaining confusing, important or interesting content, as well as being used as a tool for driving conversions. At Digital Rainmaker, we have the skills to use infographics or graphics of any kind to achieve your business goals at a faster rates.

Infographics for SEO:

Improves outreach opportunity. A big factor of SEO, is digital PR. This predominately involves, trying to convince webmasters to link to your website, through posting a blog on their website or allow you to blog on their website. One way to achieve this and separate your content from the competition, is to offer up and infographic alongside your proposed blog.
Increases in social shares. Infographics are the most shared type of content on social media, which means that you will increase your social signals dramatically, which Google plays close attention to.
Increases brand awareness and trust. With on brand infographics, audiences will become more familiarised with your brand and will have a sense of reliability. This will lead to increased traffic and engagement overtime, which are both ranking factors for Google.

Need a video or graphics made?

Get in touch today for a free quote and consultation.